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“My vision is to offer women a complete and life-changing array of complementary therapies in a setting where they feel heard and cared for in a deeper, more personal way. We understand that when a woman comes to us, especially for reproductive issues, she needs support on many levels.”

Dana Price DOM , L.Ac., Dipl. OM, FABORM

Dr. Dana Price is state and nationally board-certified to practice Traditional Chinese Medicine which includes the modalities of acupuncture and Chinese Herbal Medicine. She, and ilumina colleague Sherri Taylor, are the only practitioners in Arizona to be Board Certified in Oriental Reproductive Medicine. Dana received her Bachelors degree from the University of Arizona before graduating as valedictorian with a four-year postgraduate Masters of Science in Oriental Medicine from the International Institute of Chinese Medicine in New Mexico. Her clinical studies were completed with an internship in gynecology and Chinese Herbal Medicine at the Chengdu University of Traditional Chinese Medicine in Sichuan, China.

Dana made the commitment early on to specialize in the treatment of women’s health, specifically fertility enhancement and pregnancy-related disorders. She has collaborated with many reproductive physicians and clinics in the Valley and is a sought after teacher and nationally renowned expert in her field. Dana continues to stay on the leading edge studying in the U.S. and abroad, and has published and lectured on reproductive topics.


An Arizona native, Dana is the founder and president of ilumina and has been in private practice since 1999. She is currently serving as secretary of the American Board of Oriental Reproductive Medicine and was a member of the Arizona State Board of Acupuncture Examiners and the Arizona Society for Oriental Medicine and Acupuncture. She has been a faculty member at the Southwest College of Naturopathic Medicine and the Phoenix Institute of Herbal Medicine and Acupuncture. Dana holds current membership in the American Pregnancy Association, Resolve and the American Society of Reproductive Medicine.


As a leader and innovator in her field, Dana has been featured on Sonoran Living, Your Life A to AZ, local news stations, Conceive magazine, Natural Health magazine, Alternative Medicine magazine, the Arizona Republic and the Scottsdale Tribune.

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